Skip to Content
school
Student
arrow_drop_down
I am a...
school
Student
local_library
Faculty
school
Student
arrow_drop_down
I am a...
school
Student
local_library
Faculty
Home
Products
keyboard_arrow_up
eBooks
Search by Title, Author, or ISBN
Online Learning Platforms
MindTap, WebAssign, and more
Activate Product
Access Your MindTap, WebAssign and other Course Materials
Resources
keyboard_arrow_up
Get the Cengage Read App
Read or Listen to Textbooks on the go
Student Ambassadors
Meet our Student Ambassadors
Student Support
{{selectedCatalog ? selectedCatalog : 'Search as...'}}
arrow_drop_down
error
Please select an option
Search Our [[catalog]] Catalog
search
shopping_cart
Access:
days
Total:
I'm ready to check out
search
menu
help
Contact Support
Talk to our support team
Language
CA
SIGN IN
school
Student
arrow_drop_down
I am a...
school
Student
local_library
Faculty
SIGN IN
Home
Products
keyboard_arrow_up
eBooks
Search by Title, Author, or ISBN
Online Learning Platforms
MindTap, WebAssign, and more
Activate Product
Access Your MindTap, WebAssign and other Course Materials
Resources
keyboard_arrow_up
Get the Cengage Read App
Read or Listen to Textbooks on the go
Student Ambassadors
Meet our Student Ambassadors
Student Support
Support
keyboard_arrow_up
Contact Support
Talk to our support team
{{selectedCatalog ? selectedCatalog : 'Search as...'}}
arrow_drop_down
error
Please select an option
Search Our [[catalog]] Catalog
search
ePack: MKTG 6CE + MindTap (Multi-Term) Instant
Access
|
6th Edition
|
LAMB/HAIR/MCDANIEL/BOIVIN/GAUDET/SNOW
Copyright 2025 | {{checkPublicationMessage('Published', '2024-04-25T00:00:00+0000')}}
Bundle
from
$129.95
ePack: MKTG 6CE + MindTap (Multi-Term) Instant Access
{{getPriceWithCurrency("129.95", "$")}}
ISBN: 9781779540010
Individual Product Details
More about MindTap
What is an ePack?
Add to Cart
Out of stock. See our eTextbook options.
Before purchasing, make sure your instructor assigned this course.
About This Product
EPACK: MKTG 6CE + MT IAC 12MTH
