MindTap Marketing, 1 term (6 months) Instant Access for Hoyer/MacInnis/Pieters/Close-Scheinbaum's Consumer Behavior | 7th Edition

Wayne D. Hoyer/Deborah J. MacInnis/Rik Pieters/Angeline Close Scheinbaum
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MindTap Marketing, 1 term (6 months) Instant Access for Hoyer/MacInnis/Pieters/Close-Scheinbaum's Consumer Behavior ISBN: 9781305640078
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About This Product

MindTap Marketing for Hoyer/MacInnis/Pieters/Close-Scheinbaum’s Consumer Behavior, 7th Edition, is the digital learning solution that helps instructors engage and transform today’s students into critical thinkers. Through paths of dynamic assignments and applications that you can personalize, real-time course analytics, and an accessible reader, MindTap helps you turn cookie-cutter into cutting-edge, apathy into engagement, and memorizers into higher-level thinkers.