MindTap Management, 1 term (6 months) Instant Access for Peng's Global Strategy, 4th Edition

Mike Peng

Copyright 2017
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MindTap Management, 1 term (6 months) Instant Access for Peng's Global Strategy 4th Edition by Mike Peng

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Overview
Meet the Author
Features
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Overview

MindTap Management for Peng's Global Strategy, 4th Edition is the digital learning solution that powers students from memorization to mastery. It gives you complete control of your course—to provide engaging content, to challenge every individual, and to build their confidence. Empower students to accelerate their progress with MindTap. MindTap: Powered by You. MindTap gives you complete ownership of your content and learning experience. Customize the interactive syllabi, emphasize the most important topics, and add your own material or notes in the eBook. MindTap is also available as a bundle option with the loose-leaf version of Peng's Global Strategy.

Meet the Authors

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Mike Peng

Mike W. Peng is the Jindal Chair of Global Business Strategy at the Jindal School of Management, University of Texas at Dallas. He is a National Science Foundation (NSF) Career Award winner and a Fellow of the Academy of International Business (AIB) and Asia Academy of Management (AAOM). Dr Peng holds a bachelor’s degree from Winona State University, Minnesota, and a Ph.D. degree from the University of Washington, Seattle. Truly global in scope, Dr Peng’s research has investigated firm strategies in Africa, Asia Pacific, Europe, and North and South America. With more than 160 published articles and five books, he is one of the most prolific and influential scholars in global business. Used in over 40 countries, his textbooks are worldwide market leaders that have been translated into Chinese, Portuguese, and Spanish. He is one of only 101 scholars in economics and business listed among Highly Cited Researchers (based on Web of Science citations) in 2020 and has been on this distinguished list every year since 2014. Dr Peng has served on the editorial boards of AMJ, AMP, AMR, GSJ, JIBS, JMS, JWB, and SMJ; and served one term as Editor-in-Chief of the APJM. In recognition of his contributions, APJM named its best paper award the Mike Peng Best Paper Award. He has guest-edited special issues for JIBS and JMS, co-chaired an AIB/JIBS Frontiers conference in San Diego (2006) and chaired the Richard Farmer Best Dissertation Award Committee for the Washington conference (2012). He served as program chair for the biennial conference in Bali, Indonesia (2019), and is currently Vice President of AAOM.

Features

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MindTap helps streamline your workflow with carefully curated content and a unique set of tools saving you valuable time in your course preparations. In addition, automatically grades assignments and quizzes while also providing students with instant feedback on their work.
Provide students with organizational and study tools designed to better manage their limited time, allowing them to complete assignments whenever and wherever they are ready to learn.
Save students money in their course materials with a single destination that reflects exactly what's important to you, the instructor.
Track students in real time with the Progress app adjust the course as needed based analytics of interactivity in the course.
With the MindTap Mobile App, you can keep your students informed of assignments, course due dates, or any changes to your course while also arming them with on-the-go study tools like flashcards and quizzing.
Build and personalize your course by integrating your own content into the MindTap Reader using your own documents or pull from sources like RSS feeds, YouTube videos, websites, Google Docs and more. Control what content students see and when they see it with a learning path that can be used as-is or matched to your syllabus exactly.
Empower students with the information to know where they stand at all times--both individually and compared to the highest performers in class within the student view of the Progress App.
Engage students with course material specially customized for them by you streamlined in one proven, easy-to-use interface.

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Global Literacy Pre-Course Assessment.
PART I: FOUNDATIONS OF GLOBAL STRATEGY.
Strategizing Around the Globe.
Managing Industry Competition.
Leveraging Resources and Capabilities.
Emphasizing Institutions, Cultures, and Ethics.
PART II: BUSINESS-LEVEL STRATEGIES.
Growing and Internationalizing the Entrepreneurial Firm.
Entering Foreign Markets.
Making Strategic Alliances and Networks Work.
Managing Global Competitive Dynamics.
PART III: CORPORATE-LEVEL STRATEGIES.
Diversifying and Managing Acquisitions Globally.
Strategizing, Structuring, and Learning Around the World.
Governing the Corporation Around the World.
Strategizing with Corporate Social Responsibility.
Cases.
Business Insights.
Group Project.
Global Literacy Post-Course Assessment.

Learning Path Activities:
Insert Global Literacy Assessments right into your learning path! These pre- and post-course assessments help students establish an understanding of global issues. In addition, you can collect data for program reporting efforts.

Cases engage students by presenting everyday business challenges, placing concepts in real-world context and making for great points of discussion.

Invite students to explore business scenarios in real-time through Business Insights. In just one click, you can add up-to-date data and news right into the learning path!

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MindTap Options

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Each MindTap product offers the full, mobile-ready textbook combined with superior and proven learning tools at one affordable price. Students who purchase digital access can add a print option at any time when a print option is available for their course.

This Cengage solution can be seamlessly integrated into most Learning Management Systems (Blackboard, Brightspace by D2L, Canvas, Moodle, and more) but does require a different ISBN for access codes. Please work with your Cengage Learning Consultant to ensure the proper course set up and ordering information. For additional information, please visit the LMS Integration site.