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Principles of Microeconomics, 9th Edition |

N. Gregory Mankiw, Ronald D. Kneebone, Kenneth J McKenzie

  • {{checkPublicationMessage('Published', '2023-02-28T00:00:00+0000')}}
Starting At $77.95 See pricing and ISBN options
Principles of Microeconomics 9th Edition by N. Gregory Mankiw/Ronald D. Kneebone/Kenneth J McKenzie

Overview

​Principles of Microeconomics, Ninth Canadian Edition, breaks down concepts and emphasizes important themes for students. It is the most widely used economics textbook on the market, perfectly complementing instructor lessons. Students should expect to gain a solid understanding of economic theory through real-world applications. While it prepares students for advanced economics studies, it also speaks to people in other fields. Mankiw stresses big-picture ideas, ensuring learners are grounded in essential economic concepts and principles.​

N. Gregory Mankiw

N. Gregory Mankiw is the Robert M. Beren Professor of Economics at Harvard University. As a student, he studied economics at Princeton University and the Massachusetts Institute of Technology. As a teacher he has taught macroeconomics, microeconomics, statistics and principles of economics. Professor Mankiw is a prolific writer and a regular participant in academic and policy debates. In addition to his teaching, research and writing, Professor Mankiw has been a research associate of the National Bureau of Economic Research and an advisor to the Federal Reserve Banks of Boston and New York and the Congressional Budget Office. From 2003 to 2005, he served as chairman of the US President’s Council of Economic Advisors and was an advisor to presidential candidate Mitt Romney during the 2012 US presidential election.

Ronald D. Kneebone

Ronald D. Kneebone is Professor in the Department of Economics and the School of Public Policy at the University of Calgary. He received his Ph.D. from McMaster University. Professor Kneebone has taught courses in public finance and in macroeconomics from principles through to the Ph.D. level, and he is a two-time winner of the Faculty of Social Sciences Distinguished Teacher Award at the University of Calgary. His research interests are primarily in the areas of public-sector finances and fiscal federalism, but he has recently worked on the problems of homelessness and poverty reduction. He shared with Kenneth J. McKenzie the Douglas Purvis Memorial Prize for the best published work in Canadian public policy in 1999. He is currently Scientific Director of the Social Policy and Health Research division of the School of Public Policy, where he leads a group of researchers investigating issues related to poverty, cognitive and physical disabilities, the organization and financing of health care, and homelessness.

Kenneth J McKenzie

Kenneth J. McKenzie is Professor in the Department of Economics at the University of Calgary. He received his Ph.D. from Queen’s University. Specializing in public economics with an emphasis on taxation and political economy, Professor McKenzie has published extensively in these areas. He is the winner of the 1996 Harry Johnson Prize (with University of Calgary colleague Herb Emery) for the best article in the Canadian Journal of Economics, a two-time winner of the Douglas Purvis Memorial Prize for a published work relating to Canadian public policy (in 1999 with Ronald D. Kneebone and in 2011 with Natalia Sershun), and a Faculty of Social Sciences Distinguished Researcher Award winner at the University of Calgary. He is a former editor of Canadian Public Policy and of the “Finances of the Nation” feature of the Canadian Tax Journal. Professor McKenzie has taught microeconomics and public economics from principles to graduate level and has received several departmental teaching awards.​
  • ​​The ninth Canadian edition has been carefully revised and updated throughout to ensure its contents are current and its examples reflect the interests and concerns of the student market.​
  • ​This edition continues to provide mathematics support, giving a numerical approach.​
  • ​Examples, key figures, and graphs have been updated. Most photos have been replaced, and many new photos have been included throughout.​
  • ​The impacts on the economy because of the world’s struggles with the COVID-19 pandemic have been included at several points in this edition.​
  • ​The Cengage Canada Teaching Advantage delivers research-based instructor resources that promote student engagement and higher-order thinking to enable the success of Canadian students and educators. With a focus on quality, all of our resources are copyedited and questions are reviewed to ensure the content is accurate and relevant to the new edition.​
  • ​​MindTap is the online learning platform that helps you stay organized and study effectively by providing all your course materials and study tools in one place. Along with additional course content, MindTap lets you highlight, take notes, create flashcards and more. ​​
  • ​MindTap and Aplia work together to further demonstrate economic applications in today's world. Aplia offers a comprehensive collection of interactive economic problem sets, analysis, tutorials, and experiments that require students to take an active role in the learning process. Students benefit from hands-on applications without creating extra work for instructors.​
  • Adaptive Test Prep: Create and take practice tests. Based on the test results, an adaptive study plan is created, containing resources to strengthen knowledge gaps. This feature links to the ereader and Quick Coach videos.​
  • Graph Builder: Make graphing easier and allow students to observe the step-by-step creation of complex graphs. Using the integrated freehand graphing tool, students can experiment with building graphs for themselves.
  • ​MobLab games and simulations offer a simple and fun solution for educators to guide students through economics theories and show how they relate to real-world business scenarios.​
About the Authors
Preface
Acknowledgments

Part 1: Introduction
Chapter 1: Ten Principles of Economics
Chapter 2: Thinking Like an Economist
Chapter 3: Interdependence and the Gains from Trade

Part 2: Supply and Demand: How Markets Work
Chapter 4: The Market Forces of Supply and Demand
Chapter 5: Elasticity and Its Application
Chapter 6: Supply, Demand, and Government Policies

Part 3: Supply and Demand II: Markets and Welfare
Chapter 7: Consumers, Producers, and the Efficiency of Markets
Chapter 8: Application: The Costs of Taxation
Chapter 9: Application: International Trade

Part 4: The Economics of the Public Sector
Chapter 10: Externalities
Chapter 11: Public Goods and Common Resources
Chapter 12: The Design of the Tax System

Part 5: Firm Behaviour and the Organization of Industry
Chapter 13: The Costs of Production
Chapter 14: Firms in Competitive Markets
Chapter 15: Monopoly
Chapter 16: Monopolistic Competition
Chapter 17: Oligopoly

Part 6: The Economics of Labour Markets
Chapter 18: The Markets for the Factors of Production
Chapter 19: Earnings and Discrimination
Chapter 20: Income Inequality and Poverty

Part 7: Topics for Further Study
Chapter 21: The Theory of Consumer Choice
Chapter 22: Frontiers of Microeconomics

Glossary
Index
MindTap
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This Cengage solution can be seamlessly integrated into most Learning Management Systems (Blackboard, Brightspace by D2L, Canvas, Moodle, and more) but does require a different ISBN for access codes. Please work with your Cengage Learning Consultant to ensure the proper course set up and ordering information. For additional information, please visit the LMS Integration site.

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  • ISBN-10: 1778411797
  • ISBN-13: 9781778411793
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  • ISBN-10: 1778411762
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Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

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ISBN: 9781778411793